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Behind The Scent: Carolina Herrera

Behind The Scent: Carolina Herrera

“I have a responsibility to the woman of today —  to make her feel confident, modern and above all else beautiful."

- Carolina Herrera

The Beginning

Carolina Herrera is a force to be reckoned with in the world of fashion. Born in Venezuela in 1939, she was exposed early to international culture and fashion which has been an obvious influence on her designs.

She first broke into the industry in 1965 where she began as a publicist for Italian fashion designer, Emilio Pucci. This was the jump start to her career, gaining exposure and making connections with notable people in the art and fashion world such as Mick Jagger and Andy Warhol at Studio 54. She made her debut on the international best dressed list in 1972.

Welcome to New York

In 1980, Carolina Herrera headed to the big apple to pursue her future in fashion. With the encouragement of friend and vogue editor at the time, Diana Vreeland, Herrera designed her first clothing line which debuted at the infamous Manhattan’s Metropolitan Club.

Immediately following, a well known Park Avenue boutique agreed to showcase her clothing in their display windows. After the initial success of her debut line, Herrera decided to raise funds for a more formal launch. She continued to blaze through the fashion industry with her tasteful, elegant and modern looks, growing her company in New York City.

Herrera House of Fragrances

After the success of her clothing lines, Carolina Herrera debut her first fragrance in 1989. Carolina Herrera for Women is a perfume that is the embodiment of elegance and femininity, a staple in women’s fashion everywhere.

Not too long after, she released her first men’s fragrance in 1991, Herrera for Men. This is a fresh masculine Eau de Toilette with character, charm and elegance.

In 1996, Herrera’s daughter, Carolina Herrera De Baez, joined as creative director at Herrera’s house of fragrances. This led to the launch of 212 in 1999 which has continued to produce new fragrances today under 212 NYC, 212 VIP and 212 Sexy .

In 2007, Herrera’s House of Fragrances launched CH Carolina Herrera Fragrance. It’s described as an invisible accessory, the final touch that is both fresh and optimistic.


The Final Chapter

Carolina Herrera has since been rightfully celebrated due to her incredible success and contribution to the fashion industry. In 2008, she received the Geoffrey Beene Lifetime Achievement Award.

What would be one of her final launches, in 2015 Herrera Confidential fragrances made its debut. Herrera Confidential challenges both contemporary and traditional values, pushing scents to the limit and daring people to explore the unexpected.

In 2018, with over 73 shows and 37 years of fashion, Carolina Herrera took her final bow after presenting her fall 2018 collection at the Museum of Modern Art. She appointed American Designer, Wes Gordon, as the new Creative Director.

Shop Carolina Herrera and more designer fragrances at the best prices at Fragrance Room !